Our client, a top offshore firm, did not have a strong enough brand in the market to attract the high-quality lawyers they required. They had been struggling to reach the targeted audience en masse and create an opportunity to engage them with the firm.
We discussed different potential solutions with the client, ultimately deciding on hosting an event for them to engage with as many candidates as possible. We mapped the market to produce a list of suitable candidates to invite, secured an ideal location, and then hosted the evening networking event for the client. With the expertise of our in-house marketing team, we fully managed the event from start to finish.
The firm was able to convey its employer proposition to the key candidates they were looking to target.
It has become an ongoing talent solution for the client, and they are continuing to build key relationships.
They have since hired several Newly Qualified lawyers directly from the event.