Location: London
Duration:
Contract
Days on site:
2–3 days per week (hybrid)
Client:
Major Financial Services Organisation
Role Overview
We are seeking a Messaging & Notification SME
to join a leading financial services client. The successful candidate will play a key role in shaping and delivering the client’s strategy for customer communications across digital channels including SMS, email, push notifications, and in-app messaging.
Key Responsibilities
- Lead a discovery phase to develop a product strategy for customer messaging and notifications, ensuring alignment with the client’s digital journeys.
- Design and establish a distributed customer messaging and notification architecture to reduce fragmentation and improve customer experience across all journey touchpoints.
- Define a strategic, event-driven solution for coordinating communications across multiple channels, supporting diverse business domains such as retail, wealth management, corporate, and investment banking.
Key Components to Consider
- Interconnected notification services integrated with existing banking channels.
- A rules engine to enable context-aware messaging.
- Content management system for messaging templates.
- Delivery mechanisms across SMS, email, push, and in-app channels.
- Customer preference management aligned to regulatory requirements.
- Analytics and reporting to measure communications effectiveness.
Essential Skills & Experience
- Strong experience in customer journeys and delivery mechanisms for SMS, email, push notifications, and in-app messaging.
- Deep knowledge of industry best practices in customer communications.
- Proven track record of conducting current state solution assessments and shaping future strategies.
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