Communication Specialist
LOCATION:
Juno Beach, FL
DURATION:
9 months
PAY:$25-30/hr
Job Responsibilities:
In this role, you will manage and support a variety of digital projects within the Enterprise Marketing team. Key responsibilities include:
- Leading multiple website and digital strategy projects, including:
- Developing and executing strategies using HubSpot and Breeze AI to enhance user engagement.
- Creating wireframes, prototypes, user flows, and interactive mock-ups.
- Designing, managing, and optimizing web content and assets across 200+ microsites.
- Conducting user research, usability testing, and competitive analysis.
- Ensuring websites follow best practices in UX, UI, accessibility (ADA), and overall performance.
- Collaborating with cross-functional teams and stakeholders to ensure project success and cohesive design implementation.
Essential Duties and Job Functions:
- Lead the project intake process, gathering stakeholder requirements and defining clear objectives.
- Translate complex digital strategies into effective website design and execution.
- Conduct regular audits and performance analysis of websites and digital campaigns, implementing improvements based on data.
- Present wireframes and prototypes to management and business partners.
- Participate in daily status calls, sprint planning, user story development, and project releases.
- Oversee HubSpot implementation for microsites, ensuring best practices in content management, personalization, and optimization.
- Maintain ADA compliance and monitor site health using tools like Site Improve.
- Stay current on industry trends, emerging technologies, and best practices in UX design and digital marketing.
- Demonstrate discipline and organization in managing multiple projects while maintaining strong relationships with clients, co-workers, and vendors.
Knowledge & Skills:
- Strong documentation, communication, and interpersonal skills.
- Proficiency with HubSpot CMS and AI tools (Breeze).
- Understanding of HTML, CSS, JavaScript, SEO, and web analytics.
- Knowledge of UX/UI design principles and digital marketing best practices.
- Strong analytical, problem-solving, and organizational skills.
- Ability to manage multiple projects and competing priorities in a fast-paced environment.
- Attention to detail and commitment to quality.
- Ability to collaborate with diverse teams, including vendors and stakeholders.
- Familiarity with website accessibility standards and ADA compliance.
Education & Experience:
- High School Diploma/GED required; Bachelor’s degree in Marketing, Digital Media, IT, or related field preferred.
- Minimum of 4 years of experience in digital strategy with a strong focus on HubSpot.
- Proven track record managing and executing digital projects using HubSpot.
- Certification in HubSpot is a plus.
- Experience in web design, content management, and digital marketing preferred.
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