Inspiring Business Women: Siew Choo Soh

Peter Ison • 18 October 2020

Siew Choo Soh is the Managing Director, Group Head of Consumer Banking and Big Data/AI Technology at DBS Bank. In this role, she is responsible for driving technology transformation to reimagine banking via cloud-native architecture, Big Data, machine learning and Agile.


Looking back on your career, what are some key moments that have helped you get to where you are?

The most important thing is the willingness to take on challenges and not being afraid of venturing into something you’re not entirely comfortable with. It is also important to take calculated risks and make sure that you move into a completely different domain every now and then so you don’t get stuck doing the same thing repeatedly. In my career, I have moved into different domains within banking, never staying in the same role for more than three to four years. Such moves help give you a different perspective on things and offer a much broader experience. Moving to different countries is another great example. I have worked in Singapore, Japan and Hong Kong, and have always learnt the most when I moved to a place where the culture and preferences are different to what I am used to. Change is one of the keys that will help broaden your experience and equip you to take on the next challenge.


As a mentor, what advice would you give to your mentees?

At my previous company and here at DBS, we practice reverse mentoring, because it is a two-way street and both the mentor and mentee can learn from each other. For that, you should be very open and have the humility to know that you might not have all the answers. To have intellectual humility is to always have the doubt in your mind that things you believe are correct may not be correct anymore and you might be wrong. If you have this mentality, you will continue to learn and continue to stay relevant, regardless of how old you are.


How do you successfully balance long hours with your personal life?

For me, it’s more about work-life integration. You must love what you do, otherwise, it just becomes a chore. I don’t look at it as work or life because there’s no line in between. I’m a pretty systematic person, so I maintain a one-year, a six-months, a three-months, a two-weeks and a two-days outlook, which I review regularly. I would look at the things I want to achieve, consider their importance and prioritise accordingly. That way, I’ll know what to spend my time on and achieve my short-term, medium-term and long-term goals.


Looking back at your career, can you pinpoint when you first noticed an emphasis on diversity and inclusion around you?

The first time I noticed it was when I got hired into JP Morgan, where my team was only 10% female. I noticed it again when I got promoted to Managing Director there and the ratio of women being promoted at that time was a low single-digit percentage. That was a significant realisation because I often found myself as the only female during global meetings, so how to make myself and my voice heard required a lot more effort. I’d be drowned in the voices of dominant personalities sitting at the same table if I make extra effort to be heard.


In your experience, what are the benefits of diverse teams and diverse organisations?

Being a left-hander, I’ve always felt like a ‘misfit’ in the world. The world is not created for left-handers. The same goes for females. When you’re in the minority in your organisation, you can feel like a misfit.


However, being the ‘odd one out’ allows me to introduce better solutions to the team because I have a different perspective. And that goes beyond gender, to things like work experience, race, nationality, etc. Having a diverse team might be tough initially because of the differences you have, but once you get to know each other, it’ll help give you the best solution.



​When you look at digital transformation today, experience is the one thing that differentiates superior products from the rest. The world is made up of 50/50 men and women, if your product isn’t designed and tested by the gender that represents half of the population, you’re not creating a great experience because it only caters to a particular audience. That’s why it’s important to have an equal representation so that the voice of your customer can be represented in your products or services.


What is the main thing you’ve seen in any organisation that you think works, from a diversity point of view, or that enables women to progress?

Having a high awareness of the importance of diversity & inclusion.


​There is still a pervasive lack the awareness of unconscious bias. One might think that’s all one can do, that we have done our best when more could have been done if we are more open to accepting that we might be unconsciously biased. To shift the ratio, awareness has to be there, along with the right intervention in terms of creating the right environment and increasing the pool of people. When you try, you will get the results.


​Last year, we decided to do things differently and added a curated women-focused programme to our annual hiring hackathon. As a result, we managed to increase the proportion of job offers to females by six times. If everyone is willing and believes that their efforts will get results, ratios will change pretty quickly.



​A lot of people are aware of the importance but don’t know where to start. For example, when I go out to recruit allies, they could be quite hesitant because diversity, in general, is quite a sensitive topic. Learning about their concerns is very useful because that allows us to think of ways to address them, and look at creating a safe environment for people who want to begin this journey.


What’s your advice to leaders who want to create a more diverse and inclusive culture?

You have to be willing to hire people who are different from you. Don’t hire from the same ‘cliques’ but go for the people who may not agree with you on everything. That will be the starting point.


Is there anything you are doing to help emerging female leaders?

One of the key things people talk about is role models. We have to be willing to show the way to those who are coming up. I always encourage the females I interact with to be fearless because women are typically more self-aware and perhaps less self-confident than men. When I meet with females who are coming up the ranks, I’d urge them to be more confident and bolder in everything that they think they can do.


How do you foresee the future of the industry in terms of gender diversity?

It is quite disheartening that the representation of women is still progressing slowly. However, the fact that all industries view technology as an integral part and that digital is here to stay is good news. That should encourage more women to go into the STEM disciplines when deciding what to study. We will hopefully see a better representation of women in all industries, especially in Technology and Banking, which currently are still under-represented. I have big hopes because we’re seeing more women standing up for themselves and taking the leap to being a part of the banking and tech industries.

Empowering Women in the workplace: A conversation with Sasha Mauu
by Tina Ledger 9 June 2025
Empowering Women in the workplace: A conversation with Sasha Mauu
How SOW solutions drive project success
by Tina Ledger 19 May 2025
How SOW solutions drive project success
How Project RPO can solve your biggest recruitment challenges
by Tina Ledger 12 May 2025
How Project RPO can solve your biggest recruitment challenges
The rise of skills-based hiring
by Tina Ledger 7 May 2025
The rise of skills-based hiring
by Tina Ledger 28 April 2025
How AI is reshaping workforce management and how we can help you stay ahead
by Tina Ledger 27 March 2025
We're back! We're thrilled to announce the return of our interview series, Women in Law, where we shine a spotlight on the extraordinary women making waves in the legal world. Join us as we delve into their journeys, explore their challenges and triumphs and celebrate their remarkable achievements.
by Tina Ledger 25 March 2025
There’s a quiet revolution happening in the legal sector, and AI and data are powering it.
by Cameron McCammon 26 February 2025
With over 20 years of experience in the global legal arena, we've provided our clients with access to top legal talent worldwide. Leveraging our extensive industry connections and in-depth expertise, we've curated the most comprehensive salary data and hiring trends for professionals like yourself. Our 2025 Salary Guide provides an overview of competitive packages and explores the latest hiring trends shaping the landscape of Legal employment in your region. Get your complimentary copy of the 2025 Salary Guide directly to your inbox by filling in the form below.
Preparing for Generation Beta
by Sophy Moyes 21 January 2025
As the STEM sector continues to grow at a rapid pace, businesses are facing increasing challenges attracting and retaining top talent.
by Charlotte Colley 26 November 2024
We're back! We're thrilled to announce the return of our interview series, Women in Law, where we shine a spotlight on the extraordinary women making waves in the legal world. Join us as we delve into their journeys, explore their challenges and triumphs and celebrate their remarkable achievements. Anna is a partner in the Herbert Smith Freehills LLP corporate practice in Dubai specializing in mergers & acquisitions, joint ventures and investments with particular focus on the Middle East. Anna is regularly involved in award winning and other high-profile transactions in the region that span a number of sectors. In addition to executing transactions in the energy and infrastructure sectors, Anna advises on digital infrastructure and TMT transactions. Anna studied law and obtained her master's in law from the University of Warsaw in 2005 and subsequently moved to the UK to pursue her career in law in London. She re-qualified as a solicitor in England and Wales in 2013. She spent over 13 years working for two US law firms in the City of London before moving to Dubai and joining Herbert Smith Freehills in 2018 as a senior associate. Anna was first promoted to of Counsel in 2023 and elevated to partner in May 2024. Anna is frequently commanded by her clients for her exceptionally pragmatic approach to transactions, enabling them to navigate complex legal challenges with ease. Why did you decide to pursue a career in law? I didn’t always know I wanted to be a lawyer. In fact, I considered other paths. At one point at a very young age, I even thought about joining the army – I admired the discipline and resilience it required, and honestly, some of those skills would be helpful in law, too! While I had considered pursuing an MBA immediately after completing my master's degree, I ultimately chose to move countries and requalify in the UK, believing that this path would provide me with the most meaningful opportunities to advance my career. Looking back on your career, what are some key moments that have helped or hindered you in getting to where you are? There have been many key moments, both positive and challenging, that have shaped where I am today. Early on, studying law in two different languages and legal systems and requalifying in a very competitive market in London was a significant hurdle and achievement, that taught me the value of determination, hard work and persistence. Ultimately, moving firms to prove myself further and eventually relocating to Dubai to accelerate my career were key decisions that allowed me to challenge myself in new ways and grow. On the flip side, there were times when I faced doubts about whether I belonged in certain rooms, especially being a woman in a traditionally male-dominated industry. But each obstacle has made me more determined and shaped my leadership style. Each of these steps has been part of my evolution, and over the years I have learned that resilience and adaptability are key to navigating any obstacle. My promotion to of Counsel and then Partner earlier this year were major milestones, and currently, I am the only female partner in the office, which is something I am incredibly proud of. Having said all that, I know I wouldn't have been able to achieve all this without the support of amazing colleagues and mentors along the way. Do you believe there’s a glass ceiling for women in the workplace, and has it changed? I do believe the glass ceiling still exists in many industries, including law, though progress is being made. I have experienced certain challenges in my career, but I have not faced prejudice based on my gender; I’ve always thought of myself simply as a lawyer, focusing on being the best I can be. Today, we’re seeing more women in leadership roles, and I am proud to be among them. Yet, women still encounter less visible challenges, whether in the form of bias, societal expectations, or balancing family life with a demanding career. While strides have been made, there’s more to be done. Through evolving recruitment practices, mentorship, diversity initiatives, and challenging outdated norms, we can create further change. I’m encouraged by the support women offer each other, and that keeps me hopeful that the glass ceiling will continue to crack. What do you think the legal industry can do to improve diversity & inclusion? The legal industry has made progress, but there’s still room for improvement. First and foremost, we need more than just diversity in numbers—we need inclusion at every level, where everyone’s voice is heard and valued. This can be achieved through better representation in leadership positions and by ensuring that recruitment practices are truly inclusive. Broaden recruitment criteria to include candidates with diverse life and career experiences will create a more inclusive environment and enrich teams with new perspectives. Mentorship and sponsorship programs for underrepresented groups can make a huge difference in retaining diverse talent. The industry also needs to focus on creating a supportive environment where people can bring their authentic selves to work without fear of judgment. As part of my new role, I make it a priority to champion diversity and inclusion, and I encourage others to do the same. What advice do you have for young women looking to make a career in your industry now? My advice to those starting their legal careers is that hard work is essential, but in today’s world, it’s also crucial to be resilient, proactive and open-minded. The legal world is evolving, so it’s crucial to stay alert to change and seek out opportunities, even if they’re outside your comfort zone. Your career may not be a straight line, it may have twists and turns, but each step, whether a success or a setback, adds to your growth. The most successful lawyers are often the ones who are authentic and have taken unique paths to get where they are. Success is as much about resilience and adaptability as it is about effort. Focus on building core skills and surround yourself with a network that supports and challenges you. And, most importantly, stay true to your values and who you are.
More posts